What does it take to go viral?
Wednesday, April 18th, 2012 • viral videos
Ever wondered how a video catches the web on fire (not literally of course) and has everyone talking? Well, here’s a hint: it doesn’t usually happen by accident. In fact, there is a tried and true formula for viral success.
In a nutshell, creating a successful viral video follows a pretty strict blueprint: a small core audience to begin with, having these core people share it with others, making sure the message of the video is potent and lastly, and most importantly, the faster this all occurs the more viral the video becomes and the greater impact it can ultimately have. Read More
Images as Animations: A Birth of a Medium
Monday, April 16th, 2012 • Animated GIFs
We’ve all seen them. Some are better than others, but they are now an integral a part of our digital age. Animated GIFs, as they are called, show up everywhere, as a jumping smiley face man, a laughing rabbit, a piano-playing cat – the possibilities are indeed endless and full of laughing potential.
Developed 25 years ago, GIFs are making a BIG comeback with the innovation of the iPhone and blog formats like Tumblr. The old meets the new in a weird and fun way. Here’s a short video history of the oldest digital image formats, put together by PBS. Get in on the action, or at least learn about what this old/new craze is all about.